When you start dreaming about setting business goals, it’s tempting to dive right into the big dreams: increasing revenue, launching new products, or expanding your reach.

But before you start mapping out these goals, it’s critical to lay the foundation so the goals align with what you’ve already built.

Success = Stacking wins from last year! (not starting over)

Here are 5 essential things to do before you set your business goals!

Struggling with what to post on social media? Use the 3 P’s—Personal, Product, and Process—to create engaging content that connects with your audience. Share your story, showcase your products, and take followers behind the scenes of your business. Learn how this simple strategy can boost your social media presence and drive sales.

Creating and optimizing a Google Business Profile is essential for local businesses looking to enhance their online visibility.

This step-by-step guide walks you through setting up your profile, from entering your business details to verifying your account.

It also covers optimization tips like adding high-quality photos, collecting customer reviews, and using Google Posts to keep your audience engaged.

By fully utilizing Google Business Profile, your business can attract more local customers and stand out in search results. Start today and watch your business grow!

Expose your brand to NEW people while having a blast with friends!

This one system brings all of the marketing chaos into one system making it easy to keep top of mind with your customers. Marketing is the lifeblood of your business and leaving it to chance is not the answer. My answer to keeping top of mind...a Content Calendar! With a content calendar, you can plan out your topics, channels, and content for an entire month with one hour. Then you don't have to think about it again, just execute.

Whether you’re resetting in January and preparing for the whole year or doing this throughout your season, you are in the right place to optimize your marketing strategy and drive customers to the sale.

I’m letting you in on our goal-setting process which has brought us through many iterations of what success looks like in my business. These steps dive into our operation, bring forth data that helps us answer questions, and bring us closer to achieving our dreams.

These three habits transformed my mental and physical wellbeing this year!